The Best and Worst Websites - Oakley

http://www.oakley.com/

GOOD Website

This website is well laid out. The header, which doubles as a navigation toolbar, is simple, soft on the eyes, and has the perfect size. It gives quick access to the home page and other sub categories and is readily available even if the user scrolls down the page. Also, there is a footer at the bottom of every page which is good formatting.

The home page is welcoming and inviting but does not have too much text which is good style. Therefore, any type of user navigating to the home page would not feel overwhelmed. The navigation toolbar makes this website easy to browse, search, or shop for a first time user.

It is also easy to find information by browsing to the Technology tab where there is an immense amount of details for either enthusiast or first time shoppers. The Technology tab in itself is well laid out because it is easy to navigate thanks to the help of several anchor links and has very concise information. It is also neat how the anchor links are highlighted black when you are actively looking at that sub category.

The most impressive part of the website is the Custom tab. Here you can choose from any frame of sunglasses and customize it to your liking with real time pictures from several different angles which gives the user an idea of what the final product would look like. It is easy to reset the customizations or share them once you are done with just the click of a button.

All in all, this website is a great example of a good website. It is easy to navigate, easy on the eyes, and each page follows a common structure.